Project Description

MARKETING PLAN

Bandar Iman Khomeiny Port

January 2016 – March 2016

Project Description

An international terminal operator engaged MTBS to provide support in its bid for the container terminal in Bandar Iman Khomeiny Port responding to Iran’s Ports and Maritime Organisation’s call for proposal. MTBS delivered a marketing plan highlighting the unique advantages that the Client’s consortium offers. The services included a volume demand projection and a quantification of the economic value offering.

Project Details

DATE

January 2016 – March 2016

PROJECT TYPE

Marketing Plan

GEOGRAPHY

Iran – Middle East

Marketing Plan Bandar Iman Khomeiny Port

Applied Services

Trade, Traffic Forecasting; Market Assessment
Competitor Analysis
Benchmarking
SWOT Analysis
Strategic Planning & Analysis
Stakeholder Analysis
Investment/Divestment Strategy
PPP Strategy
Location Analysis
Partnering
Pricing, Tariff Reform & Analysis

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